In the ever-competitive world of legal services, branding isn’t an option. It’s a must. So when Wyatt Tarrant came to us for a logo, we built a brand. As more than your average law firm, it was critical that Wyatt’s advertising did more to engage and inspire the reader.
Offering a wealth of added services and comprehensive depth, we captured the company’s value in a simple all-defining tag line – more than law. Creating instant differentiation, Wyatt became a living metaphor for more than law. When we developed our corporate institutional and program ads, they did more than feature a discrete logo – they gave you more to think about.